Monday, February 20, 2012

marrying design with technology, one blog/site/app at a time

One of the most inspiring things to me is the marriage of art and technology... using digital and design innovation to move people and convey messages. For example, the Dermablend & Zombie Boy video went viral almost immediately and was thought-provoking as well as inexpensive to make -- amazing! One of my daily rituals is scanning the best blogs/websites for inspiration and instruction. Let me walk you through my routine...


1) Check my Pinterest and immediately 'pin' anything that is interesting like new-to-me, clever products and cool photos. No wonder Pinterest is the fastest growing website in history --it's the best place to stalk digital & design influencers! It's totally "ALT" of Control!!


2) Quickly scan through the headlines of Mashable and TechCrunch to read about today's tech landscape (like this illustration by GE at the TechCrunch 2011 Disrupt Conference). Mentally note how the best tech apps & startups that are featured also have aesthetically pleasing interfaces and strong brand values. (Are we even surprised?)


3) If I have 20 minutes, read online lifestyle & design magazines, Matchbook, Lonny, and Rue. The online shelter magazine industry is only a few years old, but it is thriving!

4) Lastly, mobile content really goes a long way. Checking the NYTimes and Twitter on my iphone while waiting for friends at coffee shops or going through their archives on the subway commute from work is just too easy!

I work in brand management, so a part of my job is to hone my aesthetic and taste level and think outside the box on ways to make my product better. But as a consumer, doing my research helps me to become the smartest shopper I can be. Empowering, no?

2 comments:

  1. Thanks a lot for this beautifully narrated article.

    Food technology Jobs

    ReplyDelete
  2. Love this post! Pinterest is the best thing since the wheel.

    ReplyDelete

Do share!

Related Posts Plugin for WordPress, Blogger...